Social Media Marketing Specialist Social Media Marketing Specialist
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Job ID: 1354537106
Date Updated:Feb 27, 2017
Recruiter: BlinX
  • Work City : Beijing
  • Salary Range : 15000 - 20000 CNY /Month
  • Work Experience :≥5 year(s)
  • Job Type :Full Time
Job brief

We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users.

The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue in the photography and action camera communities, by strategically exploiting all aspects of the social media marketing roadmap.

Responsibilities

Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification

Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action

Set up and optimize company pages within each platform to increase the visibility of company’s social content

Moderate all user-generated content in line with the moderation policy for each community
Create editorial calendars and syndication schedules

Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information

Collaborate with other departments (marketing, sales etc) to manage reputation, identify key players and coordinate actions


Requirements

Proven working experience in social media or related field

Excellent consulting, writing, editing (photo/video/text), presentation and communication skills in English

Demonstrable social networking experience and social analytics tools knowledge

Adequate knowledge of web design, web development, CRO and SEO

Knowledge of online marketing and good understanding of major marketing channels

Positive attitude, detail and customer oriented with good multitasking and organisational ability
Fluency in English

BS in Communications, Marketing, Business, New Media or Public Relations or equivalent work experience

  • BlinX

  • Recruiter Type: Employer
  • Current Location: Beijing China
  • About us
    BlinX is an action camera manufacturer based in Beijing China, which has been operating since late 2014, formed with many years of consumer electronics and action camera industry experience.
    BlinX’s range of products are unmatched in the world of action cameras, as we focus on bringing style and elegance into a world of adventure. Our vision is to provide our customers with the means to capture their life experience, and the ability to share them to the world with ease.
    BlinX believes that every single person tells a unique story in capturing their life experience, thus our cameras are a symbol of inspiration of this uniqueness. It’s a statement to the world that there is beauty in every action, even in our designs.
    As a group of photo and electronics enthusiasts, we devote ourselves in developing new ways to record and share life experiences, with a sense of style and individuality. Our Action Camera models are a result of this devotion, mixed with years of hard work.
  • Address: Sanlitun, Chaoyang, Beijing View in map
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